There are more than 12,000 species of wildflowers in Western Australia and the Midwest is home to one of the largest varieties! Wildflower season kicks off in July and lasts through until October, with such a small window of opportunity it pays to know where to go and when.
When can I see the wildflowers?
Wildflower season is usually between late July to early October.
Where do I go?
Make the Geraldton Visitor Centre your first point of call. They receive regular updates throughout the season and know exactly where to go.
You can also view the updated Wildflower Report from Australia's Coral Coast.
Mullewa
Located 100km east of Geraldton, Mullewa comes alive in winter and spring when you can often see carpets of wildflowers gracing the town’s surrounds. The region is also home to the rare Wreath Flower! Held at the end of August of each year, the Mullewa Wildflower Show - Outback Bloom is a particular highlight on Mullewa’s calendar, attracting visitors from around the world to see a fantastic display of the Midwest’s wildflowers.
The Mullewa Wildflower Walk is a picturesque 2,820 metre circuit through bush land renowned for its stunning wildflower displays. This easy-to-follow trail starts and finishes on Lovers Lane, opposite the caravan park and takes between 40 and 70 minutes to complete.
Taking in the Northern and Southern Drive Trail Loops are another lovely way to spend the day.
Don’t forget to stop into the Mullewa Visitor Centre for all the most up-to-date information on what is blooming where!
Chapman River Regional Park:
In the heart of Geraldton lies the Chapman River Regional Park with its vast array of flowering plants, bird and animal life. There are over 300 species of native plants throughout the Chapman River Regional Park, some that aren't found anywhere else. There are also over 120 recorded bird species plus 22 reptile and seven frog species. If you are lucky, you might even see the Park’s resident kangaroos and echidnas.
Check in with Chapman River Friends on Facebook and you might be able to jump on one of their free guided wildflower tours.
Mills Lookout:
Seven kilometres east of the North West Coastal Highway is Mills Lookout offering spectacular views across Chapman Valley to the east and Geraldton to the west.
An abundance of wildflower species can be seen during the season including Damperia, Grevillea Pinaster, Hibbertia and Melalueca.
Coalseam Conservation Park:
Located 100 kilometres south of Mullewa, Coalseam Conservation Park is renowned for its carpets of pink, white and yellow everlastings. Whole fields become blanketed in colour when these flowers are in bloom.
The Park boasts a stunning collection of flowers including Everlastings, Banksias, Hakeas and Grevilleas along with a diverse range of wildlife that lives in the park including kangaroos, emus, echidnas, eagles and cockatoos. Coalseam Conservation Park is truly a nature lover’s paradise.
Whilst at the Park, you can explore the site of Western Australia's first coal mine, view fossilised marine life in the riverbanks and take a walk along one of many walking trails.
Camping is available at two designated sites within the park. Camping fees apply. Please note drinking water is not available so bring plenty with you. Entry to the park is free.
What do I look for?
With more than 12,000 wildflower species on display throughout the year there is plenty to see, the Midwest’s top 10 most popular to keep an eye out for are:
Banksia
Bottlebrush
Calytrix
Dryandras
Everlasting
Geraldton Wax
Grevilleas
Spider Orchid
Smokebush
Wattle
Wreath Flowers
Tips and Tricks
Wildflower Report
More to see in Mullewa
Protect the Petals - How to view the wildflowers this season without harming the beauty you came to enjoy!
Wildflower Events
Outback Bloom & Mullewa Agricultural Show: Thursday 27 August - Sunday 30 August 2026
Northampton District Agricultural Show: Saturday 12 September 2026
Accommodation
Check out your Midwest wildflower accommodation options.
With so much to see and do make sure your first stop when visiting anywhere in the Midwest is popping into a visitor centre where the helpful staff will make sure you don't miss out on any of the highlights.